Search Engines: Maps & Local Search Engines
4 local review trends to watch in 2021
It’s important for businesses to not ignore the importance that reviews still have in local search results even as customer sentiment around...
Google adds more discovery to Google Maps with ‘community feed’
The new feed offers more opportunities for local business exposure....
Hijacked Google My Business listings appear to be a growing problem
GMB listings phishing is on the increase. Google says it's aware of the problem but business owners must be vigilant....
Tripadvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility
Restaurants and hotels have been hit especially hard during...
Video: Mike Blumenthal on Google Maps spam resource issues
Google invests a lot in Google Maps but maybe in the wrong...
Your all-access guide to improving your Google search visibility
Search Google for the services that your business provides. How can you get in the top 10 results instead of in the millionth...
Google adds ‘last updated’ hours notification to GMB profiles
The move, maybe temporary, is designed to give consumers confidence the information displayed on business profiles is accurate....
Google positioned to dominate the ‘O2O economy’
Online-to-offline: Nearly $12 trillion in offline economic activity is likely impacted by the internet....
Google adding local store details to Shopping, free Promoted Pins for Smart campaigns, more
New features and updates are aimed at local businesses and services in the "reopening...
Local SEOs most focused on link building and content development, report finds
80% of survey respondents said they were also buying (local) ads on Google....
Google tests ‘Curbside Pickup’ badge for local Shopping ads
Local Inventory Ads gain prominence with "In store" mobile experience and "Curbside pickup"...
Shopify launches post-COVID POS, Yelp rolls out omnichannel tools for SMBs
The companies are part of a shift toward deeper integration between online and offline operations....
Google allows retail chains to Post at scale via GMB API — will it last post-COVID?
Google Posts are free and can be a very effective communication or promotional tool....
Video: Dan Leibson on local neural matching and Google My Business issues
Google My Business support is lacking in a big way according to...
Foursquare and Factual merge, CEO Shim to lead combined company
The combined company is the clear market leader for location intelligence....
How local businesses should be communicating with customers during COVID-19
Hear how local search veterans are using every channel available to help their clients stay relevant and keep customers...
Nearly 60% prefer PC to smartphones for local search survey finds, but there’s a catch
There are material differences between user behaviors of different generations....
Google expands Local campaigns inventory, BOPIS offers for Shopping campaigns
New Local inventory includes Promoted Pins in Maps and catalog-style ads in...
Achieving 3.7 Google My Business rating stars delivers highest conversion boost, study finds
Replying to a third of reviews may increase conversions by 80% for enterprise...
Nextdoor’s ‘Local Deals’ ads let SMBs target specific neighborhoods
Appearing in multiple places, it's both a paid search and display ad in one....